Style guide layout, illustration, product provocation and asset design.
Role: Designer / Illustrator
Produced At: PowerStation Studios
Client: WEBTOON
Produced At: PowerStation Studios
Client: WEBTOON
WEBTOON required a style guide, for the popular toon Sweet Home, that focused on the characters, monsters, environments and story driven (in the know) elements.
During the research phase we looked into trends that aligned with the requirements, such as framed compositions and pivotal moments to create a range of assets that fit well.
This included compositions, badges, patterns, icons, type treatments, backgrounds, product provocation and a colour palette.
As well as designing assets for the style guide, I also created the layout for the guide.
